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Founded in 2016

KonceptC is a brand accelerator and incubator for consumer electronics and lifestyle gadget brands.​

We partner with founders who already know their product works and need a partner who can open doors, structure the right commercial relationships and build a presence that lasts.

Image by Mark Stoop
Headquartered in Singapore, we are a specialised team of brand builders, commercial operators and market makers.
We’ve sat on both sides of the table: as brand owners looking for the right partners, and as the people trusted to bring brands into Asia and Europe’s most competitive channels.
 
That dual perspective shapes everything we do.
Consumer electronics and accessories
Smart home and access
Audio and lifestyle tech

Our edge: Network + Pattern recognition

The brands we work with rarely find us through advertising. Most come via word of mouth – from founders and operators who have seen what we do first-hand.

Two things consistently bring them to us:

Density of strategic networks

Over the years, we’ve built an extremely connected ecosystem across Australia, New Zealand, Europe, the US, Singapore, Thailand, Malaysia and Vietnam.

 

In practical terms, that means we’re often two calls or email away from the people you’re trying to reach; whether that’s a specific retailer, a regional distributor or a particular investor.

Sharp eye

Sharp eye for emerging brands

We work with a narrow set of brands at any one time. We're intentionally picky.

 

That focus has given us strong pattern recognition around what “ready to scale” looks like; in product, in margins, in team and in brand story – and importantly, what needs to be fixed before you step on the gas.

Our edge: Network + Pattern recognition

The brands we work with rarely find us through advertising. Most come via word of mouth – from founders and operators who have seen what we do first-hand.Two things consistently bring them to us:

Strategic network

Density of strategic networks

  • Over the years, we’ve built an extremely connected ecosystem across Australia, New Zealand, Europe, the US, Singapore, Thailand, Malaysia and Vietnam.

  • In practical terms, that means we’re often two calls or email away from the people you’re trying to reach; whether that’s a specific retailer, a regional distributor or a particular investor.

Where we operate

KonceptC is headquartered in Singapore with an active footprint across EMEA & APAC.​

We focus on markets where we have both deep relationships and strong category understanding, including:​

  • APAC

  • Europe

  • USA
     

Our role is to help you navigate the complex, fast-changing omni-channel landscape in these regions, so that each new market compounds the value of the last.

Meet the team

Our edge isn't just our network. It's the team that knows how to use it.

Meet our senior team of operators opening doors and accelerating your brand.

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Colin
Founder of KonceptC

Meet the team

Our edge isn't just our network. It's the team that knows how to use it.

Meet our senior team of operators opening doors and accelerating your brand.

Colin_grey.png
Colin
Founder
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Alfred
Sales Director
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Stephen
Business Lead
Desmond_grey.png
Desmond
Innovation Head
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Jerry
Channel Strategy and Analyst
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KONCEPTC

Your Brands. Our Connections.

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