Founded in
2016
KonceptC is a brand accelerator and incubator for consumer electronics and lifestyle gadget brands.​
We partner with founders who already know their product works and need a partner who can open doors, structure the right commercial relationships and build a presence that lasts.
Who we are
Headquartered in Singapore, we are a specialised team of brand builders, commercial operators and market makers.
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Our background spans:
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Consumer electronics and accessories
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Smart home and access
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Audio and lifestyle tech
We’ve sat on both sides of the table: as brand owners looking for the right partners, and as the people trusted to bring brands into Asia and Europe’s most competitive channels.
That dual perspective shapes everything we do.
Our Edge: Network + Pattern Recognition
The brands we work with rarely find us through advertising. Most come via word of mouth – from founders and operators who have seen what we do first-hand.
Two things consistently bring them to us:
1. Density of strategic networks
Over the years, we’ve built an extremely connected ecosystem across Australia, New Zealand, Europe, the US, Singapore, Thailand, Malaysia and Vietnam.
In practical terms, that means we’re often two calls or email away from the people you’re trying to reach; whether that’s a specific retailer, a regional distributor or a particular investor.
2. Sharp eye for emerging brands
We work with a narrow set of brands at any one time. We're intentionally picky.
That focus has given us strong pattern recognition around what “ready to scale” looks like; in product, in margins, in team and in brand story – and importantly, what needs to be fixed before you step on the gas.
Where we operate
KonceptC is headquartered in Singapore with an active footprint across EMEA & APAC.
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We focus on markets where we have both deep relationships and strong category understanding, including:​
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APAC
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Europe
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USA
Our role is to help you navigate the complex, fast-changing omni-channel landscape in these regions, so that each new market compounds the value of the last.
Meet the Team
Our edge isn't just our network. It's the team that knows how to use it.
Meet our senior team of operators opening doors and accelerating your brand.
